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Cold Email Templates
Four examples you can steal
![](https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/asset/file/a32e86c9-400a-424f-93c2-3b3dc54561bb/Tech_Sales_Guy_Newsletter__1_.png?t=1716735795)
Cold Email Templates
Four examples you can steal
Read Time = 3 minutes
![](https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/asset/file/e5abe764-5b5b-4147-b15d-65ff6d19ed1f/Screenshot_2024-10-24_at_6.51.15_AM.png?t=1729767081)
Shoutout to Bravado for the meme
I’m obsessed with the art of writing great cold emails.
So whenever I get an outbound email that catches my attention, I’ll save it.
Here are a few of my favorites:
Day 1 Email:
This is my go to for kicking off an outbound sequence or sending one-off.
Four sentences. That’s all you need.
Signals to use - hiring, growth, job changes, product launch etc.
Ideas to try - reference their boss, investors, competitors etc.
![](https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/asset/file/6f0fb80c-5e20-45ad-96eb-171ab288810d/Screenshot_2024-10-23_at_8.41.04_PM.png?t=1729730471)
Challenge Emails:
I love the subject line and first sentence here.
A relevant question + personal reference will help improve your open rates.
Challenge the status quo, then tease the promise land.
![](https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/asset/file/a928ccae-8d94-4ada-a901-52d79a80ea03/Screenshot_2024-10-23_at_8.01.08_PM.png?t=1729728075)
Forwarding Emails:
Was skeptical of this play. The data made me a believer.
Avg day 1 email reply for our SDRs = 3%
Avg day 1 email reply with forwarded = 6.1%
This is a template you can create to make prospects feel exclusive (see below).
Best to get your CXOs approval first.
![](https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/asset/file/a9c178ee-8907-42e2-acd0-db0dd855dccc/Screenshot_2024-10-23_at_7.59.23_PM.png?t=1729727982)
Funny Emails:
99% emails are text only and boring to read. So most get ignored.
A good meme always hits.
Typically, these work best as a 3rd or 4th email in your sequence.
![](https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/asset/file/cde8c89a-0aa0-44d0-a9cc-cfe45b30b6e5/Screenshot_2024-10-23_at_8.02.20_PM.png?t=1729728146)
Templates to Copy
For your convenience, I added each of these into a doc for you to copy/paste.
If you want help with cold email copywriting, you know where to find me.
Until next Thursday,
TSG
P.S. I reply to all emails.