Practical advice on sales, partnerships, and GTM —
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Your team is sending 500 emails a day and wondering why nobody responds. Here's the math that proves volume isn't the problem — your targeting is.
Read this edition →Jimmy McGill just ran a positioning clinic in a 3-minute scene. I broke down the framework he used — and how you can steal it for your next cold call.
Read this edition →B2B leaders are quietly leaving LinkedIn for unfiltered conversations on Reddit. I built a system to find buyers there — and start conversations that turn into pipeline.
Read this edition →Most companies treat partnerships like a side project. I broke down the exact playbook I use to build partner channels that actually drive revenue.
Read this edition →I've been in B2B sales for over a decade. Started as an SDR at one of the fastest-growing startups in the U.S. and worked my way up: SDR > AE > Biz Dev Manager > Partnerships. I've sat in every seat at the revenue table — reported into marketing, sales, and strategy, carried a bag, built a team, sold to CEOs, and consulted with founders figuring out GTM for the first time.
That range is why people read this — and the fact that I'm still in it is why it stays useful.